Jameson Create Interactive “Apple Attack” Billboard

Fans of classic fixed shooter games like Space Invaders are in for a treat with a new interactive ad campaign from Jameson Irish Whiskey. Jameson have created several interactive billboards in Australia that, when scanned by a smartphone, activate the Apple Attack game. Gamers can publish their score on Facebook and invite others to challenge them. The app is in promotion with Jameson’s new Cloudy Apple and Raw Cola flavours.

Tags: advertising, app development, australia, interactive billboard, jameson, smartphone, social media news