Facebook Advertising platform is being boycotted by the following organisations: Progressives United, MoveOn.org, CREDO, Democracy for America, the Daily Kos and the Sierra Club. These organisations are acting against Facebook because of Mark Zuckerberg supporting selective Senators in his company FWD.us’ videos, each of which have displayed messages biased towards specific political action and views. It…

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Facebook is seeking buckets and buckets of money in order for companies to put up video ads on the social network. The ads will appear on newsfeed during this summer, possibly as early as June. Facebook initially is asking for millions as commitments for each video ad. The social network is estimating making 4 million…

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Google has introduced a method for web masters to see how their mobile advertisement strategies are affecting their sales. They can calculate a project’s mobile ROI. It’s called ‘The Full Value of Mobile’ Calculator. The tool will be designed for all businesses, large and small, though it is uncertain if this will be free as…

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Carlsberg recently uploaded their advertisement for their ‘Less apps, More apples’ tagged marketing campaign, promoting their Somersby sub-brand. In the commercial they poked fun at Apple, talking about a pint of cider as though it was a new iPhone or iPad in a fancy upscale ‘Somersby Store’. It cleverly played with more Phone-related phrases within the video,…

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GoPro, a company that makes high-quality waterproof cameras, recently released an advertisement on YouTube that got a lot of people talking. In the ad, entitled ‘A Blonde and a Great White’, a diver leaves her underwater cage and swims up to a massive shark whilst inspirational music plays. She grips onto the back fin of…

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Audrey Hepburn‘s image has been used in an advertisement for Galaxy chocolate bars, her ghost an actress to this day. Her children approved of the use of her image, allowing clips from her movie Roman Holiday to be edited for Galaxy’s alternative story arc. This meant putting her in a bus which gets stuck in traffic,…

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The 2013 Oscars are, for the first time in Academy Awards history, available for streaming online. From today until Wednesday, the Channel ABC is providing the Oscars through their website or alternatively through Hulu. The 85th Academy Awards had given Oscars this year to Adele for ‘Skyfall‘ in the category of Best Original Song, Daniel Day…

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There is no single event quite like the Superbowl to combine sports, socialising, music and marketing. The pageantry of the event appears to have now overtaken the main spectacle itself in recent years – the actual football game. The half-time show is a particular talking point, with some of the biggest names in music taking…

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We kick off 2013 with the new commercial for French channel Canal+, which features three young men sliding on their knees, screaming, as they journey through towns, lakes and the countryside. Fans of football will recognise these poses instantly, and it is revealed that the three men are emulating their favourite players’ celebrations, which can…

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Coke Zero have built something of a reputation for themselves with high-octane commercials that parody action film sequences, and in a new advert they take on the biggest action film franchise of all time, James Bond. However, instead of creating a James Bond-esque commercial with a big budget and stunt actors, they instead show unsuspecting…

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