Posts Tagged ‘google’

YouTube E-Commerce

Published 29 days ago May 22nd, 2013
YouTube E-Commerce

YouTube has recently released a feature that can be put onto a company’s YouTube Channel which allows for the items in the video to be highlighted and sold alongside it. It incorporates E-Commerce alongside the subscription costs if you opt into that, but more so it gives those that want to continue providing free videos…

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Google I/O ’13

Published 34 days ago May 17th, 2013
Google I/O 13

Google I/O, Google‘s annual developers conference, began on Wednesday, May the 15th. It is during this gathering that Google has announced some of it’s most important developments in the past, such as the release of the Chromebook and Google Glass. This year though, there has been words from Google representatives that there might be more…

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Volkswagon’s Organic Search Ad

Published 51 days ago April 30th, 2013
volkswagons_creative_search_ad

The key marketers at Volkswagon certainly were very clever with their latest online marketing campaign. They used the typical SEO functions to bring their images from 5 different sites together to make an image on Google Search. If you had typed in ‘Ultimate Business Car‘ into Google Search, you would have for quite some time…

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No Advertising on Google Glass

Published 59 days ago April 22nd, 2013
noadsonglass

Google has recently released it’s Google Glass API. Now Developers who are looking into the smart wearable technology have a chance to get their hands dirty and start working on app development for the product. However, though there has been much hype, Google Glass will not be allowing any form of advertising through it’s product….

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Social Media & The Boston Marathon Explosions

Published 64 days ago April 16th, 2013
SM&Boston

Monday the 15th of April, 2 bombs went off at the finish line of the Boston Marathon, killing 3 and injuring over 100. The Police at the time of writing were continuing to search for more information and more accounts of the incident in order to piece together the specifics of exactly what happened and…

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Google Hangout Marketing

Published 70 days ago April 11th, 2013
Google Hangout Marketing

Google Hangouts, with Glamour Magazine, has recently been repurposed to generate money for the fashion company. They are using the free space of Google Hangouts and the broadcasting capabilities present there in order to fully utilise the resources available. They are creating a series of 9 Hangouts and all but one of them are sponsored…

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Google’s ‘The Full Value of Mobile’

Published 73 days ago April 8th, 2013
Google2

Google has introduced a method for web masters to see how their mobile advertisement strategies are affecting their sales. They can calculate a project’s mobile ROI. It’s called ‘The Full Value of Mobile’ Calculator. The tool will be designed for all businesses, large and small, though it is uncertain if this will be free as…

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Google Glass Exploration Rejections

Published 77 days ago April 4th, 2013
google_glass

Google has recently picked the explorers that have passed the challenge posed roughly a month ago. Google had requested that those who wanted to become beta-testers for their Google Glass project submit a tweet with the hashtag #ifihadglass, describing what they would do with the product if they had it. They chose all the winners…

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Koryolink: North Korea’s Internet Access

Published 107 days ago March 4th, 2013
Koryolink

North Korea has recently activated a new internet connection for foreigners called ‘Koryolink‘. The country still has strict regulation on internet access for it’s citizens, but the activation of the network Koryolink does mean that visitors to the country can now, for a notably high price, access their social networks and the internet through their…

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New AdWords Update Increases Mobile Focus

Published 124 days ago February 15th, 2013
Screen Shot 2013-02-12 at 17.25.52

Google will be enhancing AdWords this year in a move that has specific benefits for mobile advertising. Their enhanced campaign will allow Ad Managers to be able to distinguish different bidsĀ  and different ads based on the user’s device type, location and time of day. This will be ideal for restaurants and cafes, who can…

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