YouTube has recently released a feature that can be put onto a company’s YouTube Channel which allows for the items in the video to be highlighted and sold alongside it. It incorporates E-Commerce alongside the subscription costs if you opt into that, but more so it gives those that want to continue providing free videos…

// Read more

Unicef Sweden recently created a marketing campaign with advertisements that draw attention to the very lack of power that Facebook Likes have. The series shows people who are poor and suffering in various countries who try and operate through the system of Facebook likes, to no avail. Unicef then ends the videos telling you that Likes…

// Read more

Tumblr, one of the top ten internet services visited daily, just opened up it’s mobile market to advertisers. The announcement came that this would be happening a number of months ago, and they have kept their word. The advertisements will appear in a users feed no more than four times a day per user, and will blend…

// Read more

Google Hangouts, with Glamour Magazine, has recently been repurposed to generate money for the fashion company. They are using the free space of Google Hangouts and the broadcasting capabilities present there in order to fully utilise the resources available. They are creating a series of 9 Hangouts and all but one of them are sponsored…

// Read more

Facebook on the 4th of April, made a public announcement to unleash the Facebook ‘Home‘. The Facebook Home is a system fully integrated into a smart phone, like the screensaver and many separate features of the regular Android smart phone. It can be downloaded like an app into the phone’s system. Mark Zuckerberg had described…

// Read more

Facebook has recently surprised us all once again by changing the policies that it has in regards to business pages. This is a great thing for brands that want to experiment more with their Facebook timeline cover photo, because a lot of restrictions that have previously bogged down the service have been removed and replaced…

// Read more

KitKat and Oreo had a showdown! Well, sorta. On the 13th of March, Kit Kat challenged Oreo to a tic-tac-toe battle. This was for the attention and the affections of a Laura Ellen, or @laura_ellenxx on Twitter. The public showdown started with Laura posting the following tweet Can tell I like chocolate abit too much…

// Read more

Twitter released last week a new way for companies who have promoted tweets to monitor how their tweets were actually doing on the social media. The new analytics that they provide go beyond what was there before, which was simply for the paid tweets that were promoted. Now, however, they are opening it up so…

// Read more

Facebook has recently pitched an advertising opportunity. Facebook has proclaimed that they can offer businesses the chance to focus on who their actual customers are, and a method to fully apply their marketing strategy to, beyond analytics. They can target making advertisements appear on the walls of those who are most likely to be swayed…

// Read more

Domino’s Pizza has recently reached 8 million fans on Facebook, and so to say ‘Thank You’, they recorded and drew out the words using actual domino art and the power of YouTube. The video is not necessarily viral- posted on Domino’s video channel with roughly 35,000 views at the time of writing this article. However,…

// Read more